Some (or most) news blurbs deserve (or require) more big-picture consideration than what is immediately prevalent on the surface. Coverage of GM’s investment of $500M in Lyft is just one example. While part of GM’s hoped-for returns is based on the opportunity for providing fleet cars for Lyft’s services, a more “sexy” consideration is the development of self-driving cars. If you look with broader goggles, the implications for both are much larger than what they seem.
First off, numerous car manufacturers are developing products specifically to serve the shift to car sharing. Just this past September, I met with a representative of Citroen in Paris who explained how they are looking at alternative ways to find revenues in this new economy without selling vehicles – and they are certainly not alone. If micro-payments can revolutionize politicking, investment and charity, why can’t the same be said for larger ticket items like automotive, housing or even luxury accouterments?
The self-driving cars offer an even more exciting opportunity that comes with its own set of numerous implications far beyond individuals transporting themselves without having to focus on driving. Over coffee with Jason DaPonte, Transport For London’s Director of Innovation, we had a great conversation about the future and how self-driving cars could absolutely affect people’s normal use of subways, buses and trains. In fact, there’s every possibility that those vehicles could become an integral part of a municipality’s services – or modes of transportation. If you thought controlling buses, trains and subways was a feat, imagine what it’ll be like when hundreds or thousands of automated cars are whizzing around a congested city like London!
With all this, there are a lot of unknowns and a lot of time to pass before we figure things out. We will probably look back at the airport challenges of Uber and Lyft, or the growing legal parries with Airbnb’s lodging structure and chuckle about how quaint they were. Ultimately, with the growing shared economy and smarter use of technology to do the mundane, it requires a sense of how these pieces fit within the big picture to really grasp our future.
Who knows, maybe that kick-ass transportation of THE JETSONS is not so far-fetched anymore…