//Tag:HBO

If All Screens Are TVs, What Then?

Last week, the Television Academy of Arts and Sciences announced that they would be awarding prestigious Emmy Awards in an expansion of the short-form series category. The deeper explanation of categories and requirements is: The Emmys has expanded the short-form series awards to four categories: comedy or drama; variety; reality/non-fiction; and animation. Series must have a minimum of six episodes with an average [...]

Los Angeles Billboard Check

Visitors to Los Angeles are always in awe of the number, scale and permutations of billboards across the city. To those who live here, they can often be lost within the urban sprawl. Because of this, its worth checking out some billboards of interest - and the reasons they are compelling. The buzz surrounding the [...]

By | 2016-10-29T12:34:24+00:00 August 5th, 2013|Ruminations|0 Comments

Lessons From SXSW About Authenticity

At the SXSW Tech Conference, downtown Austin was flush with participants pitching their products and more people clamoring for and chasing insights into those products and more. Steve Smith points to the search for Authenticity in his MediaPost blog - Chasing Authenticity At SXSW.  While he was talking about Authenticity in relation to products and their [...]

By | 2016-10-29T12:35:23+00:00 March 14th, 2013|Ruminations|0 Comments

HBO Presents Their Own Smart Freemium Model

In the past, HBO was able to drive subscriptions for their services based on the fact that they were a special premium product. Whether through buzz about their shows, awards their shows garnered, or the enabling of a few days a year of allowing users to sample their content, they were able to drive subscribers.  Now that [...]

By | 2016-10-29T12:41:45+00:00 April 13th, 2012|Ruminations|0 Comments

The Streaming Could Get Deliciously Messy

Late Friday, Netflix announced that they had struck a deal with 20th Television and Imagine Television to create new episodes of ARRESTED DEVELOPMENT beginning in 2013.  This could have huge repercussions across the board.  Netflix assuredly hopes that this makes people forget about their recent mis-steps and Hulu has got to be wondering how they [...]

By | 2016-10-12T21:04:36+00:00 November 21st, 2011|Ruminations|0 Comments