/Tag: Starbucks

Say It Ain’t So! More Great Cup ‘a Joe Tech?

This morning, while putting gas in my car, I pulled out my mobile device and placed a mobile order for a Venti Latte (1% Milk and No Foam) with around 5 button presses on the Starbucks mobile app. When the gas was filled, I jumped in the car and drove 100 yards to the nearest [...]

Starbucks CEO Crossing CRM Line?

Howard Shultz sent an email out this morning and it was not about Starbucks Coffee, of which he is the CEO.  I'm assuming that open letter came to me via my personal email account because I am on Starbuck's email list as a rewards member. It certainly pushes the boundary on what CRM can and should be [...]

By |2016-10-12T21:04:42+00:00September 2nd, 2011|Ruminations|0 Comments