//Tag:Television

If All Screens Are TVs, What Then?

Last week, the Television Academy of Arts and Sciences announced that they would be awarding prestigious Emmy Awards in an expansion of the short-form series category. The deeper explanation of categories and requirements is: The Emmys has expanded the short-form series awards to four categories: comedy or drama; variety; reality/non-fiction; and animation. Series must have a minimum of six episodes with an average [...]

A New Form Of Superstar Athlete? A Little Bit Of Content Will Do…

It wasn't so long ago that people would provide a quizzical stare when presented the concept of eSports as an industry and an even shorter time since people would laugh at the thought of eSports becoming big business with a huge following. Now, adding to the list of new generational tastes and trends that bucked [...]

ESPN Can Second-Screen My Life!

As part of an article about the possibility for networks co-opting event rights - like NBC's Olympic coverage this Summer - without paying a penny, ESPN's EVP of multimedia sales told Adweek, "We want to see ESPN as a second screen for all sports. We know we have a lot of companion [mobile] usage even when [...]

By | 2016-10-29T12:41:47+00:00 April 12th, 2012|Ruminations|0 Comments

Fear Forces Social Television To Grow Up

TV Guide just released a survey about Social TV and the Mass Market and while I don't know how many people were included in the survey, one thing that stood out was the top reason for people to share what they are watching.  When asked "Why do you share what you're watching," the leading response was [...]

By | 2016-10-29T12:42:09+00:00 April 5th, 2012|Core|0 Comments

The Future Landscapes and New Economics of Original Content

Amid the beginning of the dot-com lunacy at the turn of the millennium, a company called Digital Entertainment Network (den.net) formed as an online channel for original content.  They were positioning themselves to be a form of competition for the traditional broadcast and cable outlets - programming niche original content for youth to access through their computers.  [...]

By | 2016-10-12T21:04:31+00:00 January 20th, 2012|Ruminations|0 Comments