If All Screens Are TVs, What Then?

Last week, the Television Academy of Arts and Sciences announced that they would be awarding prestigious Emmy Awards in an expansion of the short-form series category. The deeper explanation of categories and requirements is: The Emmys has expanded the short-form series awards to four categories: comedy or drama; variety; reality/non-fiction; and animation. Series must have a minimum of six episodes with an average [...]

Was Discovery’s Penguin Execution A Gimmick For The Birds?

Tapping into lovers of Penguins might provide a hardcore audience, but whether it will generate buzz and a large audience for a television series remains to be seen.  Discovery has launched its digital campaign around its upcoming seven-part series, FROZEN PLANET, with a penguin-centric core.  Beginning yesterday and through the month of April, they will [...]

By |2016-10-29T12:43:42+00:00March 2nd, 2012|Core|0 Comments

Miramax and Facebook – The Really Interesting Part

With the launch of the Miramax Facebook App that enables streaming rental of some of their titles, it brings up a number of fascinating elements to consider.  As we see the rush on video distribution formats that enable consumers to consume however they want - whenever they want, Facebook adds a new dimension that could have future implications [...]

By |2016-10-12T21:04:42+00:00August 23rd, 2011|Ruminations|0 Comments
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